06 / Selected work
Ovena HealthContent System
Overview
An ongoing pool of doctor-led, product-led and social creative developed for a US healthcare brand.
The challenge
Build enough variety for regular social publishing while keeping the information accurate, the brand recognisable and the production system efficient.
The approach
I designed repeatable formats across product education, doctor-led content, realistic lifestyle scenes and branded edits—combining strategy, scripting, generation and post-production.
Deliverables
- Creative content system
- Doctor-led formats
- Product campaigns
- Editing & motion design